In a digital world where everything is driven by technology, age-old practices like astrology and fortune-telling are diminishing day by day. However, what if there was a way to balance the traditional idea of astrology with modern technology?
Well, this idea can now be your reality with astrology app development. That’s right; all you need to do is use the power of mobile applications to offer astrology services.
This approach combines the benefits and convenience of a mobile app with the potential and demand for astrology services. Together, this powerful duo is the key for astrologers to digitalize, innovate, and conquer the market.
This guide is all about how astrologers, fortune tellers, and horoscope enthusiasts can build an astrology app with the help of an astrology app development company to establish a successful online astrology business.
Online Astrology App Market: Facts And Figures
Fortune-telling and astrology are ancient practices with widespread popularity across many cultures. Today, many people check their horoscope and fortune daily. Be it for calculating dating compatibility or checking their star sign’s luck, horoscopes, and astrology are integral parts of many people’s lives.
As a matter of fact, the global market size for astrology was valued at USD 12.8 billion in 2021. This figure is expected to cross the USD 22.8 billion mark by 2031. Therefore, there is no doubt that astrology is a growing sector.
When it comes to modes of fortune-telling, online astrology is expected to outshine its offline counterpart more and more in the coming years. Speaking in numbers, the astrology app market touched a whopping value of USD 2065.33 million in 2021.
What makes online astrology popular is that you don’t need to be an astrologer or a fortune teller to develop an astrology app. Anyone can build these apps and offer online astrology services to their users.
All you need to succeed in the online astrology market is the right type of astrology application and a solid business plan. Moving further, we will discuss both of these factors in detail. Let’s start with the first factor and understand the different types of astrology apps.
Types Of Astrology Applications
For successful astrology app development, you need to start right from the basics, which is choosing the right niche for your astrology app. There are numerous astrology and fortune-telling services.
1. Indian/Vedic Astrology
Indian astrology, also commonly known as Vedic astrology, is the practice of telling a person’s fortune based on planetary positions. These planetary positions are counted at the exact date and time of a person’s birth. The astrologer uses this information to make a birth chart known as Kundli.
This chart changes with the change in planetary position and can provide detailed information on a person’s future. If you are planning to create an astrology app with the Vedic astrology approach, note that preciseness in calculating planetary positions is a must. Based on this positioning, you can provide your users with insightful information on their careers, relationships, health, etc.
2. Western Astrology
The idea of Western astrology is based on interpreting the meaning of zodiac signs. These zodiac signs are assigned through the date and month of birth of a person. An astrology app solution based on Western astrology will require thoroughly analyzing the celestial bodies.
These celestial bodies can impact the sun sign, moon sign, and rising sign of a person. Moreover, you must also provide in-depth horoscope reading with a special emphasis on real-time planet positioning for the highest accuracy.
3. Chinese Astrology
The idea of Chinese astrology is ancient. This type of astrology is based on a 12-year lunar cycle, with each year having an animal associated with it. Generally speaking, Chinese astrology is more concerned with the personality, future, and compatibility of a person.
Developing an astrology app with this approach will require determining the animal sign allocated to a person’s birth year, along with planetary positioning. This type of astrology has a tremendous scope for personalized predictions based on the ongoing lunar cycle.
4. Palm Reading
Also known as palmistry, palm reading astrology involves interpreting the features of a person’s hand. These features often involve lines, moles, and marks. This interpretation often involves the fortune and personality traits of the subject.
When planning astrology app development with the palmistry approach, you will need a solid mechanism to detect the hand features of your subject. This often requires integrating complex software mechanisms and systems. Based on this detection, the system can then analyze the hand features to give an interpretation.
5. Tarot Reading
One of the most popular fortune-telling methods is tarot reading. This astrology practice involves spreading a deck of special ‘tarot’ cards in a certain format. The interpretation is provided on the type of card picked by the user, along with their age, zodiac sign, gender, etc. Building an online astrology app using this model requires the least effort.
Most of the information here is static. One area in which you can customize tarot reading in your astrology app is providing interpretation for specific questions. In this case, the interpretation of the card will change depending on the asked question.
6. Crystal Ball Gazing
Crystal ball gazing involves using crystal balls to predict a person’s future. This is done by analyzing and interpreting the imagery in a crystal ball. When creating an astrology app using this approach, you need a robust system for imagery identification and interpretation. This interpretation will be based on intuitive guidance. Based on these intuitions, the reader can provide an interpretation to the client's horoscope.
7. Numerology
Numerology is a historical practice of forecasting future events in a person’s life through numbers. These numbers are derived from a person’s date of birth and reflect the planetary position. One can use numerology to gain insights into one’s future, career, relationships, obstacles, and more.
Features Of An Astrology App
To make your astrology app appealing and functional, you should include several key features tailored to various types of astrology. Here’s a comprehensive list of features to consider:
1. Personalized Horoscope
Offer daily, weekly, and monthly horoscopes tailored to users' zodiac signs or birth charts. Ensure that the horoscopes are accurate and updated regularly to keep users engaged.
2. Astrological Charts
Provide tools for generating and viewing various types of astrological charts such as birth charts, transit charts, and compatibility charts. Integrate features that allow users to input their birth details to generate precise charts.
3. Real-Time Planetary Positions
Include a feature that shows the current planetary positions and how they influence users' horoscopes. This can be visualized through interactive charts or diagrams.
4. Compatibility Analysis
Offer compatibility readings for relationships, whether romantic or platonic. Users can input their details and those of their partner to receive insights into their compatibility.
5. Daily/Weekly Predictions
Provide predictive features that give users insights into what to expect in various aspects of their lives, such as love, career, and health.
6. Astrology Glossary
Include a glossary or knowledge base that explains astrological terms and concepts to help users better understand the information provided in the app.
7. Personalized Alerts
Allow users to set alerts for important astrological events, such as eclipses or retrogrades, which might affect their daily lives.
8. Customizable Profiles
Enable users to create and customize their profiles, including entering their birth details, selecting their preferred types of astrology, and tracking their astrological journey.
How To Build An Astrology App?
1. Define Your Niche
The first step in developing an astrology app is to define your niche. Determine the specific type of astrology your app will focus on, whether it's Vedic, Western, Chinese, or tarot reading. Each type of astrology comes with its own unique characteristics and requirements.
For instance, Vedic astrology may require detailed birth chart analysis, while Western astrology might emphasize daily horoscopes.
2. Market Research
Conduct thorough market research to gather insights about potential users and existing apps. This involves understanding user preferences and pain points through surveys, interviews, and focus groups. Analyzing popular astrology apps will help you identify their features, strengths, and weaknesses, while also highlighting market needs and gaps.
3. Plan Features And Design
Planning features and designing your app involves creating a detailed blueprint for its functionalities. Outline essential features such as daily, weekly, or monthly horoscopes, birth chart generation, compatibility analysis, real-time planetary positions, and personalized notifications. Develop wireframes to sketch basic layouts and mockups to illustrate the user experience, including colors, fonts, and layout.
4. Choose The Right Technology Stack
Selecting the appropriate technology stack is crucial for building your app. Decide on programming languages based on your platform—Swift or Objective-C for iOS, Kotlin or Java for Android, and JavaScript (React Native) or Dart (Flutter) for cross-platform development. Consider frameworks like React Native or Flutter for their cost and time efficiency.
5. Develop The App
With your design and feature specifications in place, begin developing the app. Front-end development involves implementing the user interface and user experience based on your designs. Back-end development focuses on setting up server-side logic, databases, and integrating third-party services. Core features like horoscope calculations, user profiles, and notifications should be coded and integrated.
6. Integrate APIs
To integrate APIs into your app, start by selecting reliable astrology APIs that provide accurate astrological data such as planetary positions, star maps, or horoscope information. Once you’ve chosen the APIs, the next step is to implement API calls and manage the data within your app. This involves coding the necessary functions to fetch data from the APIs and integrating it seamlessly into your app’s functionality.
7. Testing
Testing is an essential phase in ensuring that your app is stable, functional, and user-friendly. Begin with functional testing to confirm that all features operate as intended. Following this, usability testing should be conducted to assess the user experience, ensuring that it is intuitive and engaging. Performance testing is also vital, as it examines how well the app performs under various conditions, such as different load times and data handling scenarios.
8. Launch And Marketing
Successfully releasing your app to the public requires effective launch and marketing strategies. Start with App Store Optimization (ASO) to enhance your app’s visibility in app stores by optimizing its title, description, and keywords. Develop a comprehensive marketing strategy that includes social media promotions on platforms such as Instagram, Twitter, and Facebook. Consider partnering with influencers or astrologers to extend your reach.
9. Post-Launch Support
After launching your app, ongoing support and maintenance are essential to ensure its continued success. Collect and analyze user feedback to gain insights into their needs and any pain points they may have. Regular updates should be implemented to address bugs, improve performance, and introduce new features. Providing robust customer support channels will allow users to report issues and receive assistance as needed.
Challenges To Develop An Astrology App
Developing and launching an astrology app comes with its own set of challenges. Here are some key challenges to be aware of:
1. Accuracy Of Information
Ensuring the accuracy and reliability of astrological information is crucial. Incorrect data can lead to user dissatisfaction and harm your app’s credibility.
2. User Privacy
Protect user data, especially personal and sensitive information, by implementing strong security measures and complying with data protection regulations.
3. Market Competition
The astrology app market is competitive, with numerous apps available. Differentiating your app and offering unique features will be essential to stand out.
4. Technical Complexity
Developing features like real-time planetary positions or interactive tools can be technically complex. Ensure you have a skilled development team to handle these challenges.
Conclusion
By integrating traditional astrological practices with cutting-edge technology, you can create a compelling and successful astrology app that meets the growing demand for personalized astrological insights. From understanding various types of astrology to implementing essential features and overcoming development challenges, this guide has provided a comprehensive roadmap for bringing your astrology app vision to life.
To turn your concept into reality, choosing the right development partner is crucial. Appic Softwares stands out as a leading astrology app development company with a proven track record of delivering high-quality, innovative solutions tailored to your specific needs. Their expertise in mobile app development ensures that your astrology app will be built with precision, functionality, and user experience at its core.
Ready to embark on your astrology app development journey? Contact us today to discuss your project and explore how they can help you create a standout app that resonates with astrology enthusiasts and fortune seekers alike.
